全球媒体产业研究报告

摘要 Countries covered: Global

Datamonitor's Media: Global Industry Guide is an essential resource for top-level data and analysis covering the media industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.

Scope of the Report

• Contains an executive summary and data on value, volume and segmentation
• Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies
• Incorporates in-depth five forces competitive environment analysis and scorecards
• Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).
• Includes a five-year forecast of the industry

Highlights

The global media industry grew by 3.7% in 2007 to reach a value of $927.6 billion.

In 2012, the global media industry is forecast to have a value of $1,127.1 billion, an increase of 21.5% since 2007.

Publishing generates 47.9% of the global media industry's revenue.

The Americas region generates 49.5% of the global media industry's value.

Why you should buy this report

• Spot future trends and developments
• Inform your business decisions
• Add weight to presentations and marketing materials
• Save time carrying out entry-level research

Market Definition

The media industry consists of the advertising, broadcasting & cable TV, publishing and movies & entertainment markets. The advertising market consists of agencies providing advertising including display advertising services. The market value reflects income of the agencies from such services. The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming. The market is valued as the revenues generated by broadcasters through advertising, licensing (or public donations) and subscriptions.

The publishing market consists of books, newspaper and magazines, and advertising revenues generated in these segments. The movies & entertainment market includes both producers and distributors of public entertainment formats, such as movies, music and sports. The sports and movie box office sectors have been valued as the revenues received by box offices from total annual admissions. The music and video sectors have been valued using the retail selling price (RSP) of items, such as DVD, VHS and CD.

For the purpose of this report the Americas comprises Brazil, Canada, Mexico and the US.

Europe comprises Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden and the UK.

Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.

The global figure comprises the Americas, Asia-Pacific and Europe


Additional Information

Datamonitor’s industry guides are compilations of 3 regions and 8 or 13 country specific industry profiles that have been recently published for the market that it is addressing. Industry Profiles are a quick and reliable way to get data on key industrial and consumer sectors across the world's leading economies. They include 5 year historical and 5 year forecast market values and/or volumesm market segmentations, and our own Five Forces analysis. 目录及图表

CHAPTER 1 Introduction

1.1 What is this report about?

1.2 Who is the target reader?

1.3 How to use this report

1.4 Definitions

CHAPTER 2 Global Media

2.1 Market Overview

2.2 Market Value

2.3 Market Segmentation I

2.4 Market Segmentation II

2.5 Five Forces Analysis

2.6 Market Forecasts

CHAPTER 3 Media in Asia-Pacific

3.1 Market Overview

3.2 Market Value

3.3 Market Segmentation I

3.4 Market Segmentation II

3.5 Five Forces Analysis

3.6 Market Forecasts

CHAPTER 4 Media in Belgium

4.1 Market Overview

4.2 Market Value

4.3 Market Segmentation I

4.4 Market Segmentation II

4.5 Five Forces Analysis

4.6 Market Forecasts

4.7 Macroeconomic Indicators

CHAPTER 5 Media in Canada

5.1 Market Overview

5.2 Market Value

5.3 Market Segmentation I

5.4 Market Segmentation II

5.5 Five Forces Analysis

5.6 Market Forecasts

5.7 Macroeconomic Indicators

CHAPTER 6 Media in China

6.1 Market Overview

6.2 Market Value

6.3 Market Segmentation I

6.4 Market Segmentation II

6.5 Five Forces Analysis

6.6 Market Forecasts

6.7 Macroeconomic Indicators

CHAPTER 7 Media in Europe

7.1 Market Overview

7.2 Market Value

7.3 Market Segmentation I

7.4 Market Segmentation II

7.5 Five Forces Analysis

7.6 Market Forecasts

7.7 Macroeconomic Indicators

CHAPTER 8 Media in France

8.1 Market Overview

8.2 Market Value

8.3 Market Segmentation I

8.4 Market Segmentation II

8.5 Five Forces Analysis

8.6 Market Forecasts

8.7 Macroeconomic Indicators

CHAPTER 9 Media in Germany

9.1 Market Overview

9.2 Market Value

9.3 Market Segmentation I

9.4 Market Segmentation II

9.5 Five Forces Analysis

9.6 Market Forecasts

9.7 Macroeconomic Indicators

CHAPTER 10 Media in Italy

10.1 Market Overview

10.2 Market Value

10.3 Market Segmentation I

10.4 Market Segmentation II

10.5 Five Forces Analysis

10.6 Market Forecasts

10.7 Macroeconomic Indicators

CHAPTER 11 Media in Japan

11.1 Market Overview

11.2 Market Value

11.3 Market Segmentation I

11.4 Market Segmentation II

11.5 Five Forces Analysis

11.6 Market Forecasts

11.7 Macroeconomic Indicators

CHAPTER 12 Media in Spain

12.1 Market Overview

12.2 Market Value

12.3 Market Segmentation I

12.4 Market Segmentation II

12.5 Five Forces Analysis

12.6 Market Forecasts

12.7 Macroeconomic Indicators

CHAPTER 13 Media in the Netherlands

13.1 Market Overview

13.2 Market Value

13.3 Market Segmentation I

13.4 Market Segmentation II

13.5 Five Forces Analysis

13.6 Market Forecasts

13.7 Macroeconomic Indicators

CHAPTER 14 Media in the United Kingdom

14.1 Market Overview

14.2 Market Value

14.3 Market Segmentation I

14.4 Market Segmentation II

14.5 Five Forces Analysis

14.6 Market Forecasts

14.7 Macroeconomic Indicators

CHAPTER 15 Media in the United States

15.1 Market Overview

15.2 Market Value

15.3 Market Segmentation I

15.4 Market Segmentation II

15.5 Five Forces Analysis

15.6 Market Forecasts

15.7 Macroeconomic Indicators

CHAPTER 16 COMPANY PROFILES

16.1 Leading Companies

CHAPTER 17 Appendix

17.1 Data Research Methodology

17.2 Report writing team

List of Tables

Table 1: Global Media Industry Value: $ billion, 2003-2007

Table 2: Global Media Industry Segmentation I: % Share, by Value, 2007

Table 3: Global Media Industry Segmentation II: % Share, by Value, 2007

Table 4: Global Media Industry Value Forecast: $ billion, 2007-2012

Table 5: Asia-Pacific Media Industry Value: $ billion, 2003-2007

Table 6: Asia-Pacific Media Industry Segmentation I: % Share, by Value, 2007

Table 7: Asia-Pacific Media Industry Segmentation II: % Share, by Value, 2007

Table 8: Asia-Pacific Media Industry Value Forecast: $ billion, 2007-2012

Table 9: Belgium Media Industry Value: $ billion, 2003-2007

Table 10: Belgium Media Industry Segmentation I: % Share, by Value, 2007

Table 11: Belgium Media Industry Segmentation II: % Share, by Value, 2007

Table 12: Belgium Media Industry Value Forecast: $ billion, 2007-2012

Table 13: Belgium Size of Population (million) , 2003-2007

Table 14: Belgium GDP (Constant 2000 Prices, $ billion), 2003-2007

Table 15: Belgium Inflation, 2003-2007

Table 16: Belgium Exchange Rate, 2003

Table 17: Canada Media Industry Value: $ billion, 2003-2007

Table 18: Canada Media Industry Segmentation I: % Share, by Value, 2007

Table 19: Canada Media Industry Segmentation II: % Share, by Value, 2007

Table 20: Canada Media Industry Value Forecast: $ billion, 2007-2012

Table 21: Canada Size of Population (million), 2003-2007

Table 22: Canada GDP (Constant 2000 Prices, $ billion), 2003-2007

Table 23: Canada Inflation, 2003-2007

Table 24: Canada Exchange Rate, 2003

Table 25: China Media Industry Value: $ billion, 2003-2007

Table 26: China Media Industry Segmentation I: % Share, by Value, 2007

Table 27: China Media Industry Segmentation II: % Share, by Value, 2007

Table 28: China Media Industry Value Forecast: $ billion, 2007-2012

Table 29: China Size of Population (million) , 2003-2007

Table 30: China GDP (Constant 2000 Prices, $ billion), 2003-2007

Table 31: China Inflation, 2003-2007

Table 32: China Exchange Rate, 2003

Table 33: Europe Media Industry Value: $ billion, 2003-2007

Table 34: Europe Media Industry Segmentation I: % Share, by Value, 2007

Table 35: Europe Media Industry Segmentation II: % Share, by Value, 2007

Table 36: Europe Media Industry Value Forecast: $ billion, 2007-2012

Table 37: Europe Exchange Rate, 2003

Table 38: France Media Industry Value: $ billion, 2003-2007

Table 39: France Media Industry Segmentation I: % Share, by Value, 2007

Table 40: France Media Industry Segmentation II: % Share, by Value, 2007

Table 41: France Media Industry Value Forecast: $ billion, 2007-2012

Table 42: France Size of Population (million) , 2003-2007

Table 43: France GDP (Constant 2000 Prices, $ billion), 2003-2007

Table 44: France Inflation, 2003-2007

Table 45: France Exchange Rate, 2003

Table 46: Germany Media Industry Value: $ billion, 2003-2007

Table 47: Germany Media Industry Segmentation I: % Share, by Value, 2007

Table 48: Germany Media Industry Segmentation II: % Share, by Value, 2007

Table 49: Germany Media Industry Value Forecast: $ billion, 2007-2012

Table 50: Germany Size of Population (million), 2003-2007

Table 51: Germany GDP (Constant 2000 Prices, $ billion), 2003-2007

Table 52: Germany Inflation, 2003-2007

Table 53: Germany Exchange Rate, 2003

Table 54: Italy Media Industry Value: $ billion, 2003-2007

Table 55: Italy Media Industry Segmentation I: % Share, by Value, 2007

Table 56: Italy Media Industry Segmentation II: % Share, by Value, 2007

Table 57: Italy Media Industry Value Forecast: $ billion, 2007-2012

Table 58: Italy Size of Population (million) , 2003-2007

Table 59: Italy GDP (Constant 2000 Prices, $ billion), 2003-2007

Table 60: Italy Inflation, 2003-2007

Table 61: Italy Exchange Rate, 2003

Table 62: Japan Media Industry Value: $ billion, 2003-2007

Table 63: Japan Media Industry Segmentation I: % Share, by Value, 2007

Table 64: Japan Media Industry Segmentation II: % Share, by Value, 2007

Table 65: Japan Media Industry Value Forecast: $ billion, 2007-2012

Table 66: Japan Size of Population (million), 2003-2007

Table 67: Japan GDP (Constant 2000 Prices, $ billion), 2003-2007

Table 68: Japan Exchange Rate, 2003

Table 69: Spain Media Industry Value: $ billion, 2003-2007

Table 70: Spain Media Industry Segmentation I: % Share, by Value, 2007

Table 71: Spain Media Industry Segmentation II: % Share, by Value, 2007

Table 72: Spain Media Industry Value Forecast: $ billion, 2007-2012

Table 73: Spain Size of Population (million) , 2003-2007

Table 74: Spain GDP (Constant 2000 Prices, $ billion), 2003-2007

Table 75: Spain Inflation, 2003-2007

Table 76: Spain Exchange Rate, 2003

Table 77: Netherlands Media Industry Value: $ billion, 2003-2007

Table 78: Netherlands Media Industry Segmentation I: % Share, by Value, 2007

Table 79: Netherlands Media Industry Segmentation II: % Share, by Value, 2007

Table 80: Netherlands Media Industry Value Forecast: $ billion, 2007-2012

Table 81: Netherlands Size of Population (million) , 2003-2007

Table 82: Netherlands GDP (Constant 2000 Prices, $ billion), 2003-2007

Table 83: Netherlands Inflation, 2003-2007

Table 84: Netherlands Exchange Rate, 2003

Table 85: United Kingdom Media Industry Value: $ billion, 2003-2007

Table 86: United Kingdom Media Industry Segmentation I: % Share, by Value, 2007

Table 87: United Kingdom Media Industry Segmentation II: % Share, by Value, 2007

Table 88: United Kingdom Media Industry Value Forecast: $ billion, 2007-2012

Table 89: United Kingdom Size of Population (million), 2003-2007

Table 90: United Kingdom GDP (Constant 2000 Prices, $ billion), 2003-2007

Table 91: United Kingdom Inflation, 2003-2007

Table 92: United Kingdom Exchange Rate, 2003

Table 93: United States Media Industry Value: $ billion, 2003-2007

Table 94: United States Media Industry Segmentation I: % Share, by Value, 2007

Table 95: United States Media Industry Segmentation II: % Share, by Value, 2007

Table 96: United States Media Industry Value Forecast: $ billion, 2007-2012

Table 97: United States Size of Population (million), 2003-2007

Table 98: United States GDP (Constant 2000 Prices, $ billion), 2003-2007

Table 99: United States Inflation, 2003-2007

Table 100: Key Facts: Time Warner Inc.

Table 101: Key Financials: Time Warner Inc.

Table 102: Key Facts: Viacom Inc.

Table 103: Key Financials: Viacom Inc.

Table 104: Key Facts: Walt Disney Company, The

List of Figures

Figure 1: Global Media Industry Value: $ billion, 2003-2007

Figure 2: Global Media Industry Segmentation I: % Share, by Value, 2007

Figure 3: Global Media Industry Segmentation II: % Share, by Value, 2007

Figure 4: Forces Driving Competition in the Global Media Industry in 2007

Figure 5: Drivers of Buyer Power in the Global Media Industry in 2007

Figure 6: Drivers of Supplier Power in the Global Media Industry in 2007

Figure 7: Factors Influencing the Likelihood of New Entrants in the Global Media Industry in 2007

Figure 8: Factors Influencing the Threat of Substitutes in the Global Media Industry in 2007

Figure 9: Drivers of Degree of Rivalry in the Global Media Industry in 2007

Figure 10: Global Media Industry Value Forecast: $ billion, 2007-2012

Figure 11: Asia-Pacific Media Industry Value: $ billion, 2003-2007

Figure 12: Asia-Pacific Media Industry Segmentation I: % Share, by Value, 2007

Figure 13: Asia-Pacific Media Industry Segmentation II: % Share, by Value, 2007

Figure 14: Forces Driving Competition in the Media Industry in Asia-Pacific, 2007

Figure 15: Drivers of Buyer Power in the Media Industry in Asia-Pacific, 2007

Figure 16: Drivers of Supplier Power in the Media Industry in Asia-Pacific, 2007

Figure 17: Factors Influencing the Likelihood of New Entrants in the Media Industry in Asia-Pacific, 2007

Figure 18: Factors Influencing the Threat of Substitutes in the Media Industry in Asia-Pacific, 2007

Figure 19: Drivers of Degree of Rivalry in the Media Industry in Asia-Pacific, 2007

Figure 20: Asia-Pacific Media Industry Value Forecast: $ billion, 2007-2012

Figure 21: Belgium Media Industry Value: $ billion, 2003-2007

Figure 22: Belgium Media Industry Segmentation I: % Share, by Value, 2007

Figure 23: Belgium Media Industry Segmentation II: % Share, by Value, 2007

Figure 24: Forces Driving Competition in the Media Industry in Belgium, 2007

Figure 25: Drivers of Buyer Power in the Media Industry in Belgium, 2007

Figure 26: Drivers of Supplier Power in the Media Industry in Belgium, 2007

Figure 27: Factors Influencing the Likelihood of New Entrants in the Media Industry in Belgium, 2007

Figure 28: Factors Influencing the Threat of Substitutes in the Media Industry in Belgium, 2007

Figure 29: Drivers of Degree of Rivalry in the Media Industry in Belgium, 2007

Figure 30: Belgium Media Industry Value Forecast: $ billion, 2007-2012

Figure 31: Canada Media Industry Value: $ billion, 2003-2007

Figure 32: Canada Media Industry Segmentation I: % Share, by Value, 2007

Figure 33: Canada Media Industry Segmentation II: % Share, by Value, 2007

Figure 34: Forces Driving Competition in the Media Industry in Canada, 2007

Figure 35: Drivers of Buyer Power in the Media Industry in Canada, 2007

Figure 36: Drivers of Supplier Power in the Media Industry in Canada, 2007

Figure 37: Factors Influencing the Likelihood of New Entrants in the Media Industry in Canada, 2007

Figure 38: Factors Influencing the Threat of Substitutes in the Media Industry in Canada, 2007

Figure 39: Drivers of Degree of Rivalry in the Media Industry in Canada, 2007

Figure 40: Canada Media Industry Value Forecast: $ billion, 2007-2012

Figure 41: China Media Industry Value: $ billion, 2003-2007

Figure 42: China Media Industry Segmentation I: % Share, by Value, 2007

Figure 43: China Media Industry Segmentation II: % Share, by Value, 2007

Figure 44: Forces Driving Competition in the Media Industry in China, 2007

Figure 45: Drivers of Buyer Power in the Media Industry in China, 2007

Figure 46: Drivers of Supplier Power in the Media Industry in China, 2007

Figure 47: Factors Influencing the Likelihood of New Entrants in the Media Industry in China, 2007

Figure 48: Factors Influencing the Threat of Substitutes in the Media Industry in China, 2007

Figure 49: Drivers of Degree of Rivalry in the Media Industry in China, 2007

Figure 50: China Media Industry Value Forecast: $ billion, 2007-2012

Figure 51: Europe Media Industry Value: $ billion, 2003-2007

Figure 52: Europe Media Industry Segmentation I: % Share, by Value, 2007

Figure 53: Europe Media Industry Segmentation II: % Share, by Value, 2007

Figure 54: Forces Driving Competition in the Media Industry in Europe, 2007

Figure 55: Drivers of Buyer Power in the Media Industry in Europe, 2007

Figure 56: Drivers of Supplier Power in the Media Industry in Europe, 2007

Figure 57: Factors Influencing the Likelihood of New Entrants in the Media Industry in Europe, 2007

Figure 58: Factors Influencing the Threat of Substitutes in the Media Industry in Europe, 2007

Figure 59: Drivers of Degree of Rivalry in the Media Industry in Europe, 2007

Figure 60: Europe Media Industry Value Forecast: $ billion, 2007-2012

Figure 61: France Media Industry Value: $ billion, 2003-2007

Figure 62: France Media Industry Segmentation I: % Share, by Value, 2007

Figure 63: France Media Industry Segmentation II: % Share, by Value, 2007

Figure 64: Forces Driving Competition in the Media Industry in France, 2007

Figure 65: Drivers of Buyer Power in the Media Industry in France, 2007

Figure 66: Drivers of Supplier Power in the Media Industry in France, 2007

Figure 67: Factors Influencing the Likelihood of New Entrants in the Media Industry in France, 2007

Figure 68: Factors Influencing the Threat of Substitutes in the Media Industry in France, 2007

Figure 69: Drivers of Degree of Rivalry in the Media Industry in France, 2007

Figure 70: France Media Industry Value Forecast: $ billion, 2007-2012

Figure 71: Germany Media Industry Value: $ billion, 2003-2007

Figure 72: Germany Media Industry Segmentation I: % Share, by Value, 2007

Figure 73: Germany Media Industry Segmentation II: % Share, by Value, 2007

Figure 74: Forces Driving Competition in the Media Industry in Germany, 2007

Figure 75: Drivers of Buyer Power in the Media Industry in Germany, 2007

Figure 76: Drivers of Supplier Power in the Media Industry in Germany, 2007

Figure 77: Factors Influencing the Likelihood of New Entrants in the Media Industry in Germany, 2007

Figure 78: Factors Influencing the Threat of Substitutes in the Media Industry in Germany, 2007

Figure 79: Drivers of Degree of Rivalry in the Media Industry in Germany, 2007

Figure 80: Germany Media Industry Value Forecast: $ billion, 2007-2012

Figure 81: Italy Media Industry Value: $ billion, 2003-2007

Figure 82: Italy Media Industry Segmentation I: % Share, by Value, 2007

Figure 83: Italy Media Industry Segmentation II: % Share, by Value, 2007

Figure 84: Forces Driving Competition in the Media Industry in Italy, 2007

Figure 85: Drivers of Buyer Power in the Media Industry in Italy, 2007

Figure 86: Drivers of Supplier Power in the Media Industry in Italy, 2007

Figure 87: Factors Influencing the Likelihood of New Entrants in the Media Industry in Italy, 2007

Figure 88: Factors Influencing the Threat of Substitutes in the Media Industry in Italy, 2007

Figure 89: Drivers of Degree of Rivalry in the Media Industry in Italy, 2007

Figure 90: Italy Media Industry Value Forecast: $ billion, 2007-2012

Figure 91: Japan Media Industry Value: $ billion, 2003-2007

Figure 92: Japan Media Industry Segmentation I: % Share, by Value, 2007

Figure 93: Japan Media Industry Segmentation II: % Share, by Value, 2007

Figure 94: Forces Driving Competition in the Media Industry in Japan, 2007

Figure 95: Drivers of Buyer Power in the Media Industry in Japan, 2007

Figure 96: Drivers of Supplier Power in the Media Industry in Japan, 2007

Figure 97: Factors Influencing the Likelihood of New Entrants in the Media Industry in Japan, 2007

Figure 98: Factors Influencing the Threat of Substitutes in the Media Industry in Japan, 2007

Figure 99: Drivers of Degree of Rivalry in the Media Industry in Japan, 2007

Figure 100: Japan Media Industry Value Forecast: $ billion, 2007-2012

Figure 101: Spain Media Industry Value: $ billion, 2003-2007

Figure 102: Spain Media Industry Segmentation I: % Share, by Value, 2007

Figure 103: Spain Media Industry Segmentation II: % Share, by Value, 2007

Figure 104: Forces Driving Competition in the Media Industry in Spain, 2007

Figure 105: Drivers of Buyer Power in the Media Industry in Spain, 2007

Figure 106: Drivers of Supplier Power in the Media Industry in Spain, 2007

Figure 107: Factors Influencing the Likelihood of New Entrants in the Media Industry in Spain, 2007

Figure 108: Factors Influencing the Threat of Substitutes in the Media Industry in Spain, 2007

Figure 109: Drivers of Degree of Rivalry in the Media Industry in Spain, 2007

Figure 110: Spain Media Industry Value Forecast: $ billion, 2007-2012

Figure 111: Netherlands Media Industry Value: $ billion, 2003-2007

Figure 112: Netherlands Media Industry Segmentation I: % Share, by Value, 2007

Figure 113: Netherlands Media Industry Segmentation II: % Share, by Value, 2007

Figure 114: Forces Driving Competition in the Media Industry in the Netherlands, 2007

Figure 115: Drivers of Buyer Power in the Media Industry in the Netherlands, 2007

Figure 116: Drivers of Supplier Power in the Media Industry in the Netherlands, 2007

Figure 117: Factors Influencing the Likelihood of New Entrants in the Media Industry in the Netherlands, 2007

Figure 118: Factors Influencing the Threat of Substitutes in the Media Industry in the Netherlands, 2007

Figure 119: Drivers of Degree of Rivalry in the Media Industry in the Netherlands, 2007

Figure 120: Netherlands Media Industry Value Forecast: $ billion, 2007-2012

Figure 121: United Kingdom Media Industry Value: $ billion, 2003-2007

Figure 122: United Kingdom Media Industry Segmentation I: % Share, by Value, 2007

Figure 123: United Kingdom Media Industry Segmentation II: % Share, by Value, 2007

Figure 124: Forces Driving Competition in the Media Industry in the United Kingdom, 2007

Figure 125: Drivers of Buyer Power in the Media Industry in the United Kingdom, 2007

Figure 126: Drivers of Supplier Power in the Media Industry in the United Kingdom, 2007

Figure 127: Factors Influencing the Likelihood of New Entrants in the Media Industry in the United Kingdom, 2007

Figure 128: Factors Influencing the Threat of Substitutes in the Media Industry in the United Kingdom, 2007

Figure 129: Drivers of Degree of Rivalry in the Media Industry in the United Kingdom, 2007

Figure 130: United Kingdom Media Industry Value Forecast: $ billion, 2007-2012

Figure 131: United States Media Industry Value: $ billion, 2003-2007

Figure 132: United States Media Industry Segmentation I: % Share, by Value, 2007

Figure 133: United States Media Industry Segmentation II: % Share, by Value, 2007

Figure 134: Forces Driving Competition in the Media Industry in the United States, 2007

Figure 135: Drivers of Buyer Power in the Media Industry in the United States, 2007

Figure 136: Drivers of Supplier Power in the Media Industry in the United States, 2007

Figure 137: Factors Influencing the Likelihood of New Entrants in the Media Industry in the United States, 2007

Figure 138: Factors Influencing the Threat of Substitutes in the Media Industry in the United States, 2007

Figure 139: Drivers of Degree of Rivalry in the Media Industry in the United States, 2007

Figure 140: United States Media Industry Value Forecast: $ billion, 2007-2012

Figure 141: Revenues & Profitability: Time Warner Inc.

Figure 142: Revenues & Profitability: Viacom Inc.